Choosing the right real estate texting service can seem like a daunting task, especially if you’re just starting out in your business venture. Fortunately, this article can help you through the process of finding a real estate texting service that will meet your needs and provide everything you need to easily keep in touch with your customers and employees:
1. What kind of clientele do you have and what will they need?
The first thing to do is to figure out who your customers are, what they need and what they expect. The type of information you’ll be sending to your customers and the way that you interact with them should all depend on their needs. For example, if you are targeting families, then you should use words that are easy to understand. If your clients are professionals or have an academic background, then something more sophisticated might be better suited to them.
2. What features do you need in a real estate texting service?
Next, determine what features would be best for the way that you want to use texting in relationship marketing. For example, if you’re going to be sending out information on a regular basis, then you will want to find a real estate texting service that provides numerous channels and has a lot of space to create content.
3. Do you require customer interaction and messaging?
If your clients will need the ability to text or call you directly, then look for a company that offers both in-app chat and phone functionality. If they’re more likely to send an email or use social media instead of texting, then a company with an email response feature would be the best option for your business.
4. Do you need a lot of advanced features?
If you’re a property management company or want to be able to run reports and automate data management, then you will want to find a company that offers additional tools, such as reports and analytics.
5. What services do you require besides texting?
You also need to look at what additional services are being sold with the real estate texting service that is right for your venture. For example, if you’re going to be needing something like property management software or a customer relationship manager, then you might want to get in touch with their sales team for more information on this aspect of the service.
6. Do you want a service that is customizable or one that is entirely automated?
The last thing to look at is whether you want a completely automated service or one that allows the use of your own custom scripts and templates. If you’re more comfortable with an entirely automated option, then this would be the best choice for your business. If you prefer personalized scripts and company-specific templates, then you will want to choose a completely automated option.
These are some of the things that you’ll want to consider when choosing the right real estate texting service for your business. No matter which option you choose, be sure to read over their terms of service and privacy policies so that you know exactly what you’re getting into.